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Hedra

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AI creation platform for character-driven video, image, and audio, powered by the Character-3 model.

4.3
How we rateFreemiumVideo & Audio
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Pricing

Freemium

Company

Hedra

Founded

2023

Free plan with no credit card required. Basic $15/mo (1,500 credits), Creator $30/mo (5,400 credits), Professional and Teams $75/mo (14,400 credits); Enterprise is custom. Monthly credits do not roll over.

Pricing verified Jul 2026

Who It's For
Content creators and social media teamsMarketers producing character-driven videoEducators and e-learning producersDevelopers building on a video-generation API
Details
CompanyHedra
Founded2023
WebsiteVisit

About Hedra

Hedra is a generative media platform best known for turning a single image and audio clip into expressive talking or singing character videos using its proprietary Character-3 model. Hedra Studio combines video, image, and audio generation from its own and partner models on an infinite canvas, with an API for developers. Founded in 2023 in San Francisco and backed by Andreessen Horowitz, it reports over 20 million users.

Key Features

  • Character-3 omnimodal model for talking/singing avatars
  • Hedra Studio infinite canvas for video, image, and audio
  • Hedra Agent for creative planning and execution
  • Credit-based usage across multiple partner models
  • Commercial use rights on all paid plans
  • Enterprise options with private deployments and SSO

Pros & Cons

Pros

+ Character-3 produces notably expressive, lip-synced characters

+ Simple pipeline: one image plus audio yields a finished video

+ Free plan and low entry price for individuals

+ Combines proprietary and partner models in one studio

Cons

- Monthly credits expire with no rollover on subscription plans

- Generation speed gated behind higher tiers

- Focused on character video rather than general text-to-video

Use Cases

Talking-avatar videos from a photo and voice clipCharacter-driven marketing and social contentAI-generated imagery and audio alongside videoDeveloper integrations via the Hedra API

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